It is a common mistake to think that SEO (Search Engine Optimization) does not matter in terms of ASO (App Store Optimization). Many app developers leave aside important factors on which it is highly recommended to work to increase chances of success in the app world. Find out our 4 tips to optimize your SEO in your App Marketing strategy… Go for SEO! Launching an app is very challenging. Well, obviously only if you intend …
Keywords Visibility Progression Comparison
Top & Worst Keywords Growth
Competitors Keywords Growth
Visibility score Check your app’s visibility progression over time.
Discover your ASO Visibility Score and trends for each of your followed keywords over time.
Easily compare your app’s visibility progression to your competitors.
Keywords performances Get insights on your best and worst keywords performance.
Top 10 ranking progression: discover the keywords for which your app is having the best ranking progression since the day, the week and the month before.
Worst 10 ranking progression: at the same time, discover the keywords for which your app is losing ground the most.
Check the Top 10 and Worst 10 ranking progression keywords of your competitors as well.
This will help you understand which keywords need to be kept and which need to be replaced.
Compare each ASO element of your app with your competitors on one single page (app icon, title, description, keywords,etc.). Follow your competitors' performance in time and track their evolution.Learn more
Keywords ranking history Monitor effectively your keywords performance in comparison with your competitors.
Check your app’s rankings on your followed keywords and discover your progression.
Evaluate your competitors’ keywords performance in time and compare it to yours on the same graph.
Export keywords details to Excel for any section.
Keywords Percentage Stack Discover your keywords rankings progression over time in a unique way!
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In this guest post, Thomas Sommer, head of content marketing at AppLift, outlines the importance of customer lifetime value (LTV) in app marketing. A great read for any app advertisers seeking to optimize their mobile campaigns. Although the concept of customer lifetime value (LTV) for mobile users has gained a lot of attention in the past couple of years, there is still a lot of confusion and misunderstandings around both LTV's definition and how it should be used for …
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You have my admiration for bringing quality, affordable and dead-simple ASO to the masses. Well done!Top 30 Mobile Marketing Influencer